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Emerging Fellows Program


The Academic Advisory Council for Signage Research and Education (AACSRE), through its Emerging Fellows program, provides research support for projects related to the societal benefits of on-premise signs. The research support stimulates and extends research projects by scholars from public and private universities in the United States who have demonstrated promise and/or success in conducting research related to signage. The scope of proposals may vary widely across disciplines and methodologies. Topics may include, but are not limited to:

  • Scholarship of legal issues related to signs and wayfinding

  • Creative activity related to the design of new signs or the reuse of existing signs

  • Engineering studies related to signs and traffic safety and mobility

  • Economic analysis related to the value of signs

  • Marketing or other business research on the value of a brand or logo as depicted on a sign

Fellowships will be awarded to support the development and dissemination of signage research.

Applications and/or questions should be directed to Marihelen Millar.